A Low Cost Way to Relieve Employee Stress and Fear
Using productive work time to pull staff from their every day activities is difficult, particularly when times have been as tough as they are.However, successful senior managers know that it can be quite beneficial to fostering a powerful business commitment among their employees when they take the time to do it. They are providing a brief intermission from the hectic day to day for their employees by providing speech presentations on a wide array of topics related and unrelated to their job.
Many speakers are available to provide presentations that will inspire and encourage your employees to think creatively and foster innovative business ideas.It is not all important to find a speaker that focuses in your company’s discipline.There are many presentations available that will complement what you do.Your staff will be challenged to think in new and creative ways which can often result in a positive increase to the bottom line.
Here is a checklist of things to discuss with a potential speaker:
1. General Facts.
Communicate the exact date, time, and location up front when talking with potential speakers.In addition remember to let them know how much time you have allotted for their presentation.While this may seem over simplified, there have been too many times when these critical details were not communicated well and a manager found himself after much planning and promotion without a speaker.
It will also help if you can give the speaker an estimate of attendees and details about the group they will be talking to.This is a big help to a speaker in aiming their speech to the group and will give your staff a more relevant function.
2.Publicity Buzz.
Ask the speaker for a summary of their presentation in advance so that you can start building excitement among your employees.You can send inviting emails, hang flyers in the lunch room and any other publicity you can think of.Offer food and other perks that will make it fun. Make sure to emphasize the presentation as a perk rather than a requirement.
3. Compensation.
If you have a budget available to pay a speaker you will be working with a larger selection. Most speakers have a set rate for local and non-local venues.If out of their area, many may request travel compensation as well, and if you want an extra long presentation they may charge more.
Don’t worry if cost is a factor.Speaking fees are all over the board, and if you can offer other forms of compensation a speaker is often willing to negotiate.For many, the objective is less about the speaking income and more about gaining possible customers.
Two typical forms of payment on a low budget are promoting the speaker’s products to the audience, or, even better, buying a copy of their book or product for each attendee.
There are other ways to compensate a speaker on a low budget.You might consider inviting your customers or those in your office complex to create a larger group for the speaker.If you can provide name and contact information for the speaker they are often happy to use that information for future promotion of their own.Many speakers are grateful to receive a great testimonial and entre to similar groups that you know through your personal referral.
It takes some effort and time to set up a speaker session your employees will enjoy and get value from, but it is a great way to build positive energy and increase commitment among your staff. Always emphasize the value to your employees and your dedication to their personal development.The effect on the company’s profitability will be your reward.
Marty Dickinson moved beyond his techno-fear of the Internet more than 14 years ago and has since launched more than 100 of his own websites while helping more than 300 clients to use the Internet to grow their businesses. Internet Marketing Speaker, business owner, and co-author of “Web Marketing All-in-One for Dummies” (Wiley 2009), he enjoys inspiring other techno-phobic business owners, authors and speakers to move beyond their fear of the Internet to embrace its full potential.
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