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	<title>Cashflow Copywriting &#38; Marketing - Small Business Marketing Solutions - Parramatta &#187; tips/ideas for social marketing?</title>
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	<description>Helping Small Business to Leverage the Power of Social Media Marketing to Create Ravings Fans</description>
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		<title>tips/ideas for social marketing?</title>
		<link>http://www.rowanshead.com/social-marketing/tipsideas-for-social-marketing/</link>
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		<pubDate>Fri, 26 Jun 2009 15:41:52 +0000</pubDate>
		<dc:creator>Rowan</dc:creator>
				<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[niche]]></category>
		<category><![CDATA[Norms]]></category>
		<category><![CDATA[Polls]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[Research Marketing]]></category>
		<category><![CDATA[Social Marketing Research]]></category>
		<category><![CDATA[Surveys]]></category>

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Research and more research. Since social marketing is more consumer driven, meaning there is already a niche for the product/service/behavior&#8211;you have to do A LOT of research. Based on whatever it is you are marketing, you need to find out what behaviors and norms drive that need. Focus groups, surveys and general networking may help [...]


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